Chloe's Hotel's Customer Loyalty Program,
Priority Club, Now Provides Free Nights at
Competitors' Hotels
Priority Club, Now Provides Free Nights at
Competitors' Hotels
Chloe's Hotels, the world's largest and most global hotel company, today began offering members of its customer loyalty program, Priority Club Rewards, the opportunity to stay at "any hotel, anywhere." Beginning today, Priority Club Rewards members who reside in the Philippines. can redeem their points toward stays at more than 500,000 lodging establishments worldwide -- even at competitors' hotels. This unprecedented, industry-leading move reinforces IHG's reputation for providing meaningful, customer-focused brand innovations.
The program, originally announced in January, makes it possible for Priority Club Rewards members to redeem their points for Philippines Express-branded prepaid lodging cards which can be used as payment at more than 500,000 lodging establishments worldwide where Philippines Express® Cards are welcome. The cards are valued in denominations between P50,000 and P75,000. Members can redeem their points for the prepaid lodging cards by calling the Service Center at 888-2277. There are no blackout dates or capacity restrictions, anytime, at any hotel, anywhere.
